Kolkata : The grandeur of Durga Puja at Newtown Sarbojanin Durgotsav reached new heights with the launch of a 96-hour non-stop Dhunuchi Naach relay, a spectacular celebration that harmoniously blended Bengal’s timeless traditions with modern gaming innovation. This historic feat, set to be recognized in the India Book of Records, was inaugurated by renowned actress Monami Ghosh, who marked the beginning of a unique confluence of culture and technology.
The event beautifully highlighted how the rhythm, devotion, and endurance of Dhunuchi Naach mirror the passion, energy, and creativity of today’s youth.
As part of the festivities, Infinix, the youth-first, gaming-led smartphone brand, unveiled a dedicated gaming zone inside the pandal, where visitors indulged in immersive gameplay experiences, including popular titles such as Tekken. Festival-goers also had the chance to experience the newly launched GT 30 Pro and GT 30 smartphones, perfectly bridging the joy of the festival with cutting-edge technology.
In addition, Infinix showcased its latest product portfolio, featuring the GT, NOTE, and HOT series—engineered for seamless performance with immersive displays, AI-powered features, ultra-fast charging, and long-lasting batteries.
With this one-of-a-kind celebration, Infinix not only honored the cultural heartbeat of Kolkata but also reaffirmed its identity as a modern, youth-focused brand that celebrates heritage while driving innovation.
