Beyond Size: What Today's Homebuyer Really Values

The Indian homebuyer is becoming increasingly discerning, with purchase decisions now extending well beyond the traditional considerations of price and location. According to Mr. Kaustubh Virkar, Director, Virkar Developers, today’s buyers are evaluating homes through a broader lens that includes the efficiency of space planning, privacy, natural light and ventilation, quality of construction, meaningful amenities, […]

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SEMI and India Deep Tech Alliance (IDTA) to Launch India Semiconductor Academy

SEMI, the global industry association advancing the semiconductor and electronics design and manufacturing supply chain, and the India Deep Tech Alliance (IDTA) today announced their intention to collaborate on a plan for the India Semiconductor Academy (ISA), with the objective of establishing it as a national, industry-led platform for semiconductor education, skills and employment.   […]

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IDTA Members Invest Approximately INR 2,170 Crores Across 56 Deep-Tech Companies in Alliance's First Year

Capital was deployed across all five RDI Scheme’s priority sectors Announcement at SEMICON India 2026 marks one year since IDTA’s launch   Members of the India Deep Tech Alliance (IDTA) invested approximately INR 2,170 crores across 56 deep-tech companies between 1 September 2025 and 31 August 2026, as self-reported by IDTA members. IDTA announced the […]

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Crompton Unveils AI-Powered Ganesh Chaturthi Film Highlighting its Smart and Connected Pumps Blending in the Festive Spirit

Ganesh Chaturthi is a festival of devotion, family and community togetherness. From cleaning and decorating the home to welcoming Lord Ganesha into the home to the emotional ritual of ‘visarjan’, water plays an integral role throughout the journey. Building on this deep cultural connection, Crompton Pumps has launched its AI-powered digital film for Ganesh Chaturthi, […]

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Prudential Health India Launches 'Sense Banta Hai', its First Brand Campaign

Prudential Health India (Prudential HCL Health Insurance Limited) has launched “‘Sense Banta Hai’”, its first brand campaign. The digital-first campaign uses humour and relatable storytelling to question some of the complexities people have come to accept in health insurance and presents simpler, more thoughtful alternatives.   Prudential Health India launches its first brand campaign, “Sense […]

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EasyShiksha Launches B2B Partner Program, Offering Lifetime Commission on Every Student Referral

EasyShiksha, an online education platform operated by EdSpectra Global Private Limited offering certification courses, internships, and university-affiliated programs, today announced the launch of its B2B Partner Program, a referral initiative open to individuals and institutions across India and internationally.   Become a B2B Partner with a Leading EdTech Platform The program allows educators, career counsellors, […]

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From Law Classroom to Global Stage: Manipal Law School Felicitates Kaziah Liz Mejo

Manipal Law School (MLS), a constituent institution of Manipal Academy of Higher Education (MAHE), an Institution of Eminence Deemed to be University, felicitated its second-year Law student, Kaziah Liz Mejo, Miss Universe India 2026, in recognition of her remarkable achievement and the pride she has brought to the institution.   Kaziah Liz Mejo was honoured […]

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Sony India Unveils the FE 100-400mm F4.5 GM OSS G Master Super-Telephoto Zoom Lens

Sony India today announced the launch of the FE 100-400mm F4.5 GM OSS, the latest addition to its flagship G Master series of full-frame Alpha E-mount cameras. Designed for wildlife, birding, sports and photojournalism creators, the new lens combines outstanding optical performance, high-speed autofocus, and enhanced portability to help professionals capture every moment with clarity.   FE […]

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Har Ghar Hira, Har Ghar KIRA: An Indian Company Leading the Charge, Supplying Lab-Grown Diamonds to the World

KIRA, the World’s Largest Grower and Manufacturer of CVD Lab-grown Diamonds, has won Highest Employment on Company Rolls at the 52nd India Gem & Jewellery Awards (IGJA), the award for the largest direct workforce in India’s gem and jewellery industry. At the same ceremony, the Lifetime Achievement Award, the industry’s highest personal honour, was conferred […]

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Embassy Developments Reimagines Real Estate Marketing with 'Natural Intelligence'

At a time when Artificial Intelligence is increasingly shaping our future, Embassy Developments Limited (EDL) is exploring a different direction — towards ‘Natural Intelligence’ that has existed long before technology. This idea forms the foundation of Embassy Origins, an approximately 85-acre, nature-led development in North Bengaluru, and a campaign that challenges conventional real-estate advertising.   […]

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