Tata AIA intensifies efforts to spread insurance awareness and penetration in West Bengal
• Special on-ground initiative, ‘Bimarath’ organized in 13 districts, including Kolkata• Masik Bima Diwas conducted at branches to educate walk-in customers about life insurance• Social media campaigns with local flavour helped the company reach 30 lakh users with a nearly 11% engagement rate* Kolkata: Tata AIA Life Insurance Co Ltd (Tata AIA), the Lead Insurer […]
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