Skechers Expands South City Mall Store in Kolkata with Brand Ambassador Kartik Aaryan

Entertainment Kolkata Sports

Kolkata : Skechers, The Comfort Technology Company®, marked a major milestone in Kolkata with the grand opening of its relocated and expanded store at South City Mall. The new 2,453 sq. ft. outlet, nearly three times larger than the previous store, was inaugurated by Bollywood actor and Skechers’ new brand ambassador Kartik Aaryan, making his first official appearance for the brand.

The flagship destination now houses Skechers’ complete lifestyle and performance footwear collections, an expanded apparel range, and a dedicated sports section. The store also introduces East India’s first Skechers digital façade, redefining retail experience standards in the region.


10th Skechers Community Goal Challenge

The re-opening coincided with the 10th edition of the Skechers Community Goal Challenge, which saw participants collectively achieve 1,000 kilometres on treadmills, powered by Kartik Aaryan’s energy and encouragement.

On crossing the milestone, Skechers donated 100 pairs of children’s footwear to the Khel Foundation, a Kolkata-based charitable trust dedicated to nurturing underprivileged sports talent through scholarships, mentoring, and structured opportunities.


Leadership Speaks

Rahul Vira, CEO, Skechers South Asia Pvt. Ltd., said:

“Kolkata’s vibrancy makes it a pivotal market for Skechers in India. The expanded South City Mall store brings together our full range of products in a world-class retail environment. The Skechers Community Goal Challenge reflects our philosophy of fitness with impact, and partnering with the Khel Foundation allows us to empower children through sports while fostering a culture of wellness and community spirit.”

Kartik Aaryan, sharing his excitement, said:

“Kolkata is one of my favourite cities with unmatched charm and energy. Being part of the Goal Challenge here was truly memorable. What I admire about Skechers is how it motivates people to embrace active living while giving back to society in meaningful ways. I’m proud to represent a brand that celebrates both fitness and community.”


Comfort Meets Innovation

The expanded store features Skechers’ signature comfort-driven innovations, including:

  • Skechers Hands Free Slip-ins® Technology
  • Skechers Glide-Step® Technology
  • Skechers Arch Fit® Technology
  • Skechers Max Cushioning® Technology
  • Skechers Hyper Burst® Technology
  • Skechers Air-Cooled Memory Foam® Technology
  • Skechers Relaxed Fit® Technology
  • Skechers Stretch Fit® Technology

Skechers in India

With a network of 435 retail stores across India, Skechers continues to expand accessibility for its growing consumer base. Customers can also shop via skechers.in and leading multi-brand retailers nationwide.

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