Kolkata : Kkhubii, India’s first art-tech startup, marked a major milestone with the grand unveiling of its new logo, official website, an exclusive e-book on Indian puppetry now available on Amazon, and the launch of its theme song “Kkhubii Hai Vibe” at a vibrant cultural evening in Kolkata. The event emerged as a dynamic confluence of tradition, technology, and contemporary creative expression, celebrating India’s rich artistic heritage through modern storytelling platforms.
Founded by filmmaker Shrestha Ganguly and incubated by IIM Bangalore, Kkhubii is envisioned as a next-generation digital platform bridging heritage art forms with evolving digital ecosystems. The launch of its official website marks a significant step in expanding Kkhubii’s reach, positioning it as an accessible digital gateway for art, culture, storytelling, and future creative collaborations.
The newly unveiled logo reflects Kkhubii’s evolving identity—deeply rooted in Indian cultural ethos while embracing innovation, inclusivity, and global engagement. Designed to resonate with both tradition and modernity, the logo signals the platform’s forward-looking creative vision.
A key highlight of the evening was the launch of Kkhubii’s e-book on Indian puppetry, a thoughtfully curated publication that shines a spotlight on one of India’s oldest and most evocative storytelling traditions. Through detailed narratives, visual documentation, and cultural context, the e-book aims to preserve, document, and reintroduce traditional puppetry forms to newer generations and global audiences. Its availability on Amazon ensures wider reach and accessibility, aligning seamlessly with Kkhubii’s mission of cultural preservation and sustainability.
Adding a powerful sensory dimension to the celebration was the debut of “Kkhubii Hai Vibe”, the official theme song of the platform. Performed live, the composition created an immersive artistic experience, echoing Kkhubii’s belief in art as a living, breathing force that connects communities, generations, and creative disciplines.
Speaking about the vision behind Kkhubii, founder Shrestha Ganguly emphasised that the platform is more than just a digital space. “Kkhubii is a movement to make art accessible, relevant, and economically sustainable for artists, while honouring India’s deep cultural roots,” she said.
The event was graced by acclaimed Indian actress Moubani Sorcar and renowned Odissi dancer and choreographer Avirup Sengupta as special guests, whose presence added artistic gravitas to the evening. The launch also welcomed Yukiko Yuasa, a Japanese art and culture enthusiast, cultural bridge, and Japanese language instructor, reflecting Kkhubii’s growing global outlook and cross-cultural engagement.
The evening offered a glimpse into Kkhubii’s expanding creative roadmap, with several upcoming initiatives planned across films, cultural content, and collaborative projects in India and on international platforms. These ventures aim to amplify Indian art forms while fostering meaningful cross-cultural dialogue and global creative exchange.
The launch reaffirmed Kkhubii’s commitment to nurturing art, culture, and creative innovation through technology-driven solutions, impactful collaborations, and storytelling that transcends boundaries.
With this landmark unveiling, Kkhubii steps confidently into a new chapter—strengthening its role as a cultural catalyst and a vital bridge between India’s artistic legacy and the future of art and technology.
