Kolkata: As Bengal ushers in Pohela Boishakh—a time of new beginnings, joy, and heartfelt traditions—Tata Tea Gold celebrates the soul and spirit of the region with every cup.
More than just a beverage, tea is an emotion in Bengal. It brings people together, sparks adda, and is an essential part of every festive morning. This Pohela Boishakh, Tata Tea Gold—known for its rich taste and irresistible aroma—is proud to be a part of Bengali households as they welcome the new year with hope, resilience, and togetherness.
Crafted by blending exquisite tea that combines the rich fullness of the fine and valley-grown teas with the irresistible aroma of long leaves from high grown regions, Tata Tea Gold adds a truly special experience to every celebration. It’s the perfect companion for moments big and small—whether it’s a traditional breakfast spread on Noboborsho morning or chai time amid the festivities. Last year, Tata Tea Gold paid tribute to Bengal’s artistic spirit during Durga Puja by collaborating with Kumartuli artisans, celebrating the craftsmanship that defines the region through exclusive festive-season tea packs. This year, Tata Tea Gold celebrates Bengal – its culture, its warmth, and its unwavering spirit – just as it is.
